
Scatterbrand: How Randomness Sparks the Unstoppable
The Scatterbrand mindset is the secret sauce for innovation. Why? Because randomness is the source of everything interesting, exciting, and new.
Posts focusing on methods and tools for embracing randomness and innovation.

The Scatterbrand mindset is the secret sauce for innovation. Why? Because randomness is the source of everything interesting, exciting, and new.

Creativity isn’t neat. It’s messy, unpredictable, and wildly inconvenient. That’s why it works. how much you have to give. The more you let spill, the more you’ll discover.

Sparks of Strategy isn’t about building Rome in a day; it’s about acting on that one small idea today—the one that feels just crazy enough to work.