The Marketing Tangent: Where Genius Hides in the Unexpected
February 22, 2025
The Marketing Tangent is a mindset. To create something extraordinary, you need to think tangentially.
The Art of Chaos.
Welcome to Scatterbrand. We believe the best ideas often come from the most unexpected places. This is your space to explore the art of randomness, connect the unconnected, and embrace the beautifully messy process of creativity. Because innovation isn’t linear—it’s a scatterplot of brilliance waiting to be discovered. Ready to scatter some sparks?
Scattered thoughts big ideas.
The Scatter Method: Turning Tangents Into Marketing Gold
December 19, 2024
Here’s a confession: most brainstorms are boring. They follow the same predictable paths, lead to
The Art of Chaos: Why Randomness Fuels Innovation
December 14, 2024
Innovation comes from the mess. The chaos. Randomness is the fuel for the creative fire. Because the best ideas are the ones no one else saw coming.
Scatterbrand: How Randomness Sparks the Unstoppable
December 3, 2024
The Scatterbrand mindset is the secret sauce for innovation. Why? Because randomness is the source of everything interesting, exciting, and new.
Real-World Wins from Random Sparks
Failure Is Part of the Fun: Embracing Random Experiments
January 15, 2025
Here’s a truth that most marketers won’t admit: failure isn’t the opposite of success. It’s
The Scatter Method: Turning Tangents Into Marketing Gold
December 19, 2024
Here’s a confession: most brainstorms are boring. They follow the same predictable paths, lead to
the best ideas are the ones no one else saw coming.
Idea Roulette: Using Random Generators for Creative Sparks
February 22, 2025
The Best Ideas Are Accidents (On Purpose) Creativity isn’t about waiting for the muse. It’s
The Marketing Tangent: Where Genius Hides in the Unexpected
February 22, 2025
The Marketing Tangent is a mindset. To create something extraordinary, you need to think tangentially.
Failure Is Part of the Fun: Embracing Random Experiments
January 15, 2025
Here’s a truth that most marketers won’t admit: failure isn’t the opposite of success. It’s
hi there! I’m Paul.
I’m Paul—a Chicago native who packed my entire life into a Honda and drove across the country to San Diego. Why? Because the best stories start with a leap into the unknown. I think about this, I think about that, and honestly, I think about it all. Scatterbrained? Maybe. But in the scatter lies the spark. As a lifelong creative and a marketing professional, I’ve learned that the biggest ideas often come from the smallest moments of chaos. Welcome to Scatterbrand—where my rambles might just lead to your next big idea. Let’s embrace the mess together.